Shopodex sends emails through SendGrid as a certified partner using API calls. SendGrid then augments each individual email by adding delivery tags to facilitate delivering the email into the recipients inbox.
Shopodex then receives back key metrics and live delivery rates, spam reports, suppression rates, and bounced emails…
This enables you as a customer to track the effectiveness of your email campaigns. It also ensures that your domain reputation is maintained and your emails are not tagged by the big email providers like Google, as spam.
Because Shopodex has an email template already built in SendGrid is simply used as a relay. This eliminates the need to upload lists of contacts and create templates for email blasts on another system.
Simplifying and optimizing your campaigns = lots of time saved and loads more business!